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10/01/2011
What’s so good about Brazil?
It seems that everywhere you turn these days people in the real estate business are raving about Brazil – here at Emerging Real Estate we certainly have been for the last few months. But now that the secret is out about South America’s most buoyant economy, we thought we would look again at some of the reasons that make Brazil such an exciting place to invest in right now.
Being part of the four ‘BRIC’ nations (Brazil, Russia, India and China) these four countries are predicted to experience an economic explosion in the years leading up to 2050, but these changes have already begun in Brazil. There are not many good news stories that relate to financial markets these days but Brazil is riding the cusp of the wave, has a growing middle class and enough international support and future world events to make sure that this is no flash in the pan. Brazil is making money and it is here to stay – encouraged by the recent election of their first female president.
Figures released by the World Tourism Organization indicate that Brazilian tourism increased by 170% between 1995 and 2005 amazing figures that are three times the global average. Of course, holiday homes always tend to partner tourism and many European investors have been attracted to beach properties in the Natal region in the relatively accessible north-east of the country - eight to nine hours flight away. The fact that new airports are being built in this region just goes to show how high the demand is and airlines are constantly introducing new scheduled flights from Europe.
We’ve spoken before about the upcoming sporting events that will truly put Brazil onto the global map – the World Cup in 2014 and the Olympics two years later have introduced a level of transportation, hotels and businesses never seen before and with an increasing middle class demanding the finer things such as coffee, steel and even car manufacturing, there is no doubt that the only way is up for Brazil. With this demand comes the knock on effect of creating a luxury market to aspire to. Mandarin Oriental, Banyan Tree and the Four Seasons are just some of the hotel brands looking to make a move into the South American market.
In reality, the Brazilian market has been on the upturn for a while but it is only now that the rest of the world is starting to realise this. We believe that there is no doubt that Brazil is the place to invest in 2011 – and we didn’t even mention the beaches!
If you would like to get ahead of the game please feel free to get in touch with us to discuss the properties that we have for sale in Brazil right now.